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Aviva plc is Britain’s largest and the world’s fourth group of insurance companies classified as a systemically important to the global economy. The company was founded in 2000by the merger of Norwich Union and CGU (Commercial and General Union). The company traces back to 1696 (London, the first company “Hand in Hand”). Aviva is one of five largest insurers in the world and is a leader in the sphere of life insurance and pensions in Europe. The main business direction is a long - term insurance. The company has above 45 million clients, about 59 thousand employees. The headquarter is located in London.